Search Engine Optimization

Search Engine Optimization (SEO) is the strategy and process involved in optimizing your web site so that search engines like Google, Yahoo, MSN/Bing, AOL, etc. will display your web site in the organic results section of a key word search by a potential consumer of your product or service.

You pay an expensive web designer to design your website with all the bells and whistle, but your competition with a lesser website is getting more hits and traffic. Ever wonder why? The answer is simple; they focused their attention on SEO.

Rich Media Pros will search optimize your site by providing the following valuable services:

Keyword Identification – Based on your product or service, we will perform the analysis to identify the keywords that will most benefit you in producing relevant search engine traffic Keyword Integration – We will strategically integrate identified keywords into your web site for optimum visibility to search engines Performance Analysis and Refinement – Maintaining high visibility in search engines requires regular analysis on keyword performance and modifications Site Map(s) – Configuring a site map for your web site will provide better access for the search engines and rank which pages should be displayed in priority Robots – Search engines will send out their crawlers through your web site to search for relevant content. In doing so they may find some pages that you do not want to display in a search. For these pages, we can configure a robots.txt file to tell the crawlers not to include those pages.